Often, we’re asked, “How do I find the time to manage my social media accounts? I have clients to see during the day. I can’t be online all day!”
Of course you can’t! There’s no need to be tied to your Facebook, Twitter, Linkedin, or blog all day. On the other hand, 6:00 a.m. might not be the best time to post to your accounts, either. And you don’t want to post a social media “vomit” of ten or more updates back-to-back!
The solution? HootSuite’s Social Media Dashboard! You can manage many of your popular social media sites all in one, easy place. The free version is perfect for individuals or small businesses managing their own online presence. You can add up to five accounts from various social media platforms.
For a social media professional such as myself, who might manage anywhere from several to dozens of accounts, there’s a professional version for only $5.99 a month. Quite affordable, considering the HUGE time savings you’ll find with HootSuite’s many robust features. Social network integrations include Facebook, Twitter, LinkedIn, plus a suite of social content apps for YouTube, Flickr, Tumblr, and more. For Enterprise accounts, Google+ Pages are now available.
Though the Free and Pro versions both allow you to schedule tweets, the Pro also allows uploading a .csv file of up to 50 tweets at a time. Have an assistant, but don’t want to risk the security of your valuable social media accounts? With the Pro, you can further add a team member without giving out your passwords or risk your account being hijacked by a former employee. If you want more control, you can limit their account so they can schedule posts for you, but give you final say on publishing them.
As a night owl, 2:00 a.m. would be the least logical time to update all my sites and those of my clients–except for those in the UK, perhaps. HootSuite allows its users to write hundreds of updates and schedule them throughout the next day or next several weeks!
Have an upcoming event? Schedule all your updates at one time! No matter how busy you become, your messages will still be delivered! Not that I’m suggesting you schedule your social media updates, only to forget about them! You should, however, stop in to see if anyone is talking to you or about your company and check for any updates needing a response. The scheduling feature will keep you in the loop so you still have time for business. HootSuite has the tools to keep you connected while on the go with support for iPhone, Android, BlackBerry, iPad, and Keitai!
If keeping up with your company’s social media presence has become overwhelming, contact me, a HootSuite Certified Professional, today, and leave all your social media accounts managed efficiently and effectively!